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The Best Business Books for New Entrepreneurs in 2021

Starting a business is an incredibly rewarding venture, but it’s no easy feat. There will be times when you’ll need some extra guidance or inspiration to overcome the challenges you’re facing. In these scenarios, a great business book can give you the boost you need.

To get you started, here are seven of the best business books for new entrepreneurs in 2021.

1. ‘Start With Why: How Great Leaders Inspire Everyone to Take Action’ by Simon Sinek

“Start With Why” aims to answer a fundamental question: why are some businesses more successful than others? According to Sinek, the answer is simple: great business leaders truly understand the “why” of their work and can convey it clearly to their employees and audience. This book delves into how influential leaders think, act, and communicate — an idea Sinek refers to as The Golden Circle — that provides a framework for businesses to inspire and succeed.

2. ‘The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses’ by Eric Ries

It’s a difficult truth in the startup world: some startups will simply fail. Luckily, many of these failures are also preventable, according to “The Lean Startup” author Ries. Inspired by lean manufacturing practices, this book offers an effective and sustainable business model to help businesses innovate and adapt in the face of change.

3. ‘Emotional Intelligence: Why It Can Matter More Than IQ’ by Daniel Goleman

To be a successful entrepreneur, you need more than just book smarts and business savvy. Rather, "Emotional Intelligence" by Goleman emphasizes the importance of EQ in the workplace. Cultivating traits of emotional intelligence, including self-discipline and empathy, can help business owners reach their fullest potential and lead their company to success.

4. ‘How to Win Friends & Influence People’ by Dale Carnegie

“How to Win Friends & Influence People” is a staple in the business world — and with good reason. Carnegie’s classic book offers advice on managing relationships and working with others. These lessons can help entrepreneurs successfully connect with business partners, customers, and employees alike.

5. ‘Crushing It!: How Great Entrepreneurs Build Their Business and Influence — and How You Can, Too’ by Gary Vaynerchuk

Many are drawn to entrepreneurship because they want the opportunity to live life on their own terms. “Crushing It!” offers a blueprint for aspiring and current entrepreneurs looking to build a successful business from the ground up. Vaynerchuk’s book is especially relevant for those looking to build up their personal brand by leveraging social media platforms.

6. ‘Think and Grow Rich’ by Napoleon Hill

Another classic business book, “Think and Grow Rich” offers insights for entrepreneurs looking to maximize their personal and professional growth. Hill emphasizes the importance of learning how to set a goal and subsequently achieve it, as well as looking inward and cultivating the right mindset for success.

7. ‘The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company’ by Robert Iger

The Walt Disney Company is undoubtedly one of the most successful brands in history. Former Disney CEO Iger offers his insights and lessons learned in “The Ride of a Lifetime.” For entrepreneurs looking to run a successful company and build their leadership skills, this book is a must-read.

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